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Content Planning Message

4 Ideas to Cure Your Health Tech Marketing Woes

Struggling to figure out how to market your health tech startup? Your marketing should start with understanding your total addressable market, creating a strategy specifically for that market, and keeping strong relationships throughout healthcare.

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Message

3 Important Reasons Your Health Tech Startup Needs A Core Message

Your health tech startup needs a core marketing message that sums up your underlying why so you can reach the exact right customers. Using this message in all your digital marketing channels will help you drive leads to your virtual door.

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Content Distribution

How To Use Quora As A Distribution Channel

Health tech companies need to think outside the box when they distribute their content. A great platform that isn’t used enough is Quora. Discover how simple it is to use Quora’s question answering platform to build awareness and thought leadership for your company.

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Customer Avatar

How To Create A Customer Avatar That Works

Do you know EXACTLY who your customer is but are having problems getting your content creators to write for that person? Here are three simple steps to create a customer avatar that works.

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Content Planning

What Happens When Health Tech Companies Create The Wrong Content

When health tech companies create the wrong content, nothing good comes of it. Not only do they waste time and resources on content creation, but they also reach the wrong people with the wrong message…or they reach no one at all. Discover how to fix this problem here.

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Content Planning

How To Create Content That Gets More Customers

You owe it to your customers to get your message out. When you have a product that really can help people, improve their day, or make their job easier, then you owe it to them to break through the noise. If they never hear about you, it’s their fault, not yours.

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Content Distribution

How To Get People To Engage With Your Content

Do you create AMAZING content…but it seems like no one ever reads it? Here’s the guide to engage with your customers so they engage with you.

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Content Planning

How To Create Self-Multiplying Content The Easy Way

Struggle to come up with topics to write about? Well struggle no more because here is the blueprint to create multiplying content.